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‍Build a Boutique
as unique as You Are

Be the next owner in our 75+ boutique success story.
Join Our Franchise!
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Be in Business for Yourself, Not by Yourself.

Mainstream Boutique Corporate Team Photo in Vegas
Imagine a boutique where every piece tells a story, where style connects communities, and where your passion for fashion drives success. We help you create a space that reflects your vision, backed by expert guidance and a nationwide support network.

What’s Included:
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Financing assistance to kick-start your dream
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Help finding and securing the perfect location
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Build-out guidance to bring your boutique to life
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Comprehensive training and ongoing coaching
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Tools, resources, and software for seamless operations
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Marketing strategies tailored to your boutique
When you join Mainstream Boutique, you’re part of a collaborative network of franchisees who share ideas, insights, and inspiration.
Why Mainstream

The Investment in Curating Your Boutique Dream

Building your dream boutique starts with smart planning, transparent costs and is simpler than you think:

Timeframe

From inquiry to signing:

30-90 days (sometimes as quick as two weeks!).

From signing to grand opening:

4-6 months, depending on location and build-out.

Investment Range

Total investment:

$198,200 - $361,350

Initial Franchise Fee

Pay half:

$20,000 at signing, with the balance due after securing funding or a lease agreement. (Refundable if funding or lease terms aren’t secured.)

Flexible Funding Options

The richt financial path:

SBA loans, retirement fund rollovers (401k/IRA), or personal investors – we’ll help you explore and secure the right financial path.
How to Start

Empowering Boutique Owners from Day One

At Mainstream Boutique, we’re dedicated to helping you turn your boutique dream into a thriving reality. From store design to marketing, our proven systems and personalized support ensure you’re equipped to succeed at every step.

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Store Design

  • Site Selection & Real Estate Negotiations
  • Store Design & Build Out Guidance
  • Floor Plan Design & Fixture Layout
  • Construction Management
  • Strong Vendor Partnerships
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Buying

  • 'Mac and Me' Brand Exclusivity
  • Competitive Vendor Discounts
  • Exclusive Buying Co-op & Rebates
  • Innovative Buying Tools & Strategies
  • Styling & Merchandising Best Practices
  • 30+ Years of Established Vendor Relationships
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Operations

  • Pre & Post-Opening Support
  • Extensive Training on Business Operation
  • Business Planning
  • Dedicated Franchise Coach
  • Ongoing Support
  • Branded Retail Supplies
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Marketing

  • Grand Opening Support
  • Email Marketing
  • Custom Graphic Designs
  • Social Media Strategy
  • Graphic Design & Visual Assets
  • PR and Media Outreach
  • Marketing Campaigns and Coaching

Boutique Ownership Interest Form

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Boutique Success, Straight from the Owners

5 Stars
"What I love most about being a franchisee is seeing how our boutique impacts customers and builds connections in the community. Mainstream Boutique made it possible with their guidance and tools."
Dyana
New Prague, MN
5 Stars
"Owning a boutique has given me freedom and purpose. The support I received—from location selection to marketing—helped me create something truly personal and successful."
Christi & Alayna
Janesville, WI
5 Stars
"I started with Mainstream Boutique of Cranberry Township in October of 2020 as a stylist that was in charge of social media. Our customers, community and staff members are like family!"
Ashley
Cranberry Township, Pa
Hear Their Journey

Don't Just Dream It, Own It.

Have you ever imagined owning your own boutique, curating collections, and connecting with your community—but felt unsure where to start? Mainstream Boutique makes it possible. With proven systems and personalized support, we help you turn your vision into a thriving business.
Take The Next Step

Mac and Me: Where Style Meets Meaning

Every piece in the “Mac and Me” collection tells a story. It combines timeless style, effortless comfort, and meaningful design for all generations. Available only at Mainstream Boutique, this exclusive line makes your boutique truly one of a kind.
Our Story
Marie De Nicola and her Daughter Mac

Why Mainstream Could Be Your Perfect Fit

Our Story

From a small bedroom, to the Oprah Winfrey Show, to over 70 stores in 24 states…

Discover Our Advantage

Discover what makes Mainstream Boutique a leader in style, community, and franchise success.

Join Our Family

Ready to turn your dream into a reality?

See Our Style

Mainstream Boutique Franchise Owners
Mainstream Boutique Franchise Owner
Mainstream Boutique Franchise Owner
Valentines Fashion On Display In a Mainstream Boutique
Mainstream Boutique Franchise Owner
Mainstream Boutique Franchise Owner
Mainstream Boutique Franchise Owner
Mainstream Boutique Fashion on Display
Mainstream Boutique Franchise Owner
Mainstream Boutique Franchise Owner
Mainstream Boutique Franchise Owners
Customers Checking Out at Mainstream Boutique
Fashion on display at Mainstream Boutique
Mainstream Boutique Franchise Owner
Mainstream Boutique Franchise Owner

Loyalty in Every Stitch: Customer Stories

Discover how Mainstream Boutique has built loyalty and made a difference. Imagine creating the same meaningful connections and impact as a boutique owner in your community.
5 Stars
"They are always friendly and helpful...and the owners are amazing ladies! 💕"
Tonya H.
5 Stars
"Everyone is sweet and welcoming. Great selection and unique pieces. Highly recommend!"
Kallie F.
5 Stars
"Love their online videos. Quick shipments, high-quality clothes. Always get compliments!"
Nichole H.
start here

Craft a Space Unmistakably Yours

Ready to bring your style to life? With Mainstream Boutique, you’ll get exclusive access to the iconic “Mac and Me” line and proven tools for success, you’ll stand out in the thriving fashion industry.

Start Your Ownership Journey

Please fill out the form with your details, and we’ll reach out to discuss the exciting opportunities that await. Together, let’s embark on a journey of growth and success.

Thank you! Your submission has been received!
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Reach out to us! We'd love to hear from you.
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